Webinar
The Competitiveness Case: Latinas, Consumer Power, and the $2.8 Trillion Opportunity
We Are ALX, Kantar, the Latino Donor Collaborative, and Hispanics in Philanthropy dig into the data behind Latina economic power, show what it looks like when organizations put it into practice, and talk through how to apply it here in Massachusetts.
There is a seat at the table for those who show up.
Event Details
Date
October 5, 2026
Time
10:00 AM ET
Format
Online webinar
Hosted by
- We Are ALX
- Kantar
- Latino Donor Collaborative
- Hispanics in Philanthropy
Bring the data home.
Built around the Economic Status of Latinas National report, for corporate and social sector leaders ready to put it to work.
The Data
A walk through the Economic Status of Latinas National report and the numbers behind $2.8 trillion in economic power.
The Practice
Real examples of organizations already putting Latina consumer and workforce data to work.
The Commonwealth
What applying this looks like in Massachusetts institutions, and why it is tied to state competitiveness.
Why this matters now
Latina Equal Pay Day arrives on October 8, marking how far into the year Latinas must work to earn what white, non-Hispanic men earned the year before. That gap runs about 54 cents on the dollar nationally, among the widest of any group tracked. For Massachusetts, addressing it head on is tied directly to the state's competitiveness, and this session is a first step toward that work.
Register for the webinar
Free to attend. The link is sent to the email you register with.